Thursday, September 9, 2010
Nitro Tech Or Wheybolic
latest issue of Public Understanding of Science Oscar Ricci published a research about how technology is represented on the popular science monthly Focus, Quark, T3, and Jack Explora.
apparent that the two frames are the most frequent: the technology does not yet exist but that the same is presented as if it were already on the market (frame "vaporware"); the report that certain technologies have with other technologies (the frame "Relationship Between technologies").
technology is represented both positively and negatively. Media coverage of these monthly suffers from Orientalism technology ", that is always seen as something that can be dangerous and terrible contemporanemante as well as open the doors to a wonderful future.
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